Why I'm stripping finance down to basics
Hi, I’m Jess!
Founder of Bare Naked Money
I used to be really bad with money...
No, seriously – I was terrible.
I fell into finance completely by accident through a temp job with a stockbroker. At first, I was utterly confused by the jargon, intimidated by investing, and honestly, a little scared of messing it all up.
I thought investing was for “other people” – the ones who had their financial lives perfectly sorted, expensive advisors on speed dial, and probably butlers.
But as I educated myself, I realised something important: the amount of money I had (or didn’t have) wasn’t the problem. It was how investing was being taught.
The financial industry thrives on complexity. They wrap everything in layer upon layer of jargon, making wealth-building seem exclusive and out of reach. That’s when I decided things needed to change.
My very own "Eureka" moment!
I made it my mission to strip away the mystery and show women that investing isn’t some mysterious art – it’s a skill that anyone can learn. Even you. Yes, really!
Now, as a multi-award-winning Chartered Financial Planner, Certified Money Coach, and author of an Amazon bestseller, I’ve been featured in The Times as one of their Top 100 advisors to watch.
But what really gets me excited is seeing women have their own “Eureka” moments about money.
Why Bare Naked Money?
Because finance needed a nude awakening! (Sorry, couldn’t resist.)
Bare Naked Money exists to do one thing: give ambitious women the no-frills financial know-how they need to build real wealth.
Here, you won’t find:
- Stuffy financial jargon that makes your eyes glaze over
- One-size-fits-all advice that ignores your unique money personality
- Hidden commissions or agenda-driven guidance
- Complicated strategies that only work in theory, not real life
Instead, I promise:
- Plain-speaking financial education that makes sense
- Personalized strategies that fit your goals and personality
- Bull-free, fluff-free guidance you can actually understand and trust
- Clear action steps you can implement right away
What's missing in your money story
You’ve built a successful business bringing in consistent income. You’re great at making money! But when it comes to transforming that income into lasting wealth? That’s where things get complicated.
The jargon. The mixed messages. The fear of making a mistake. It’s no wonder so many successful women keep their money sitting in savings accounts, losing value every year to inflation.
What makes my approach different is understanding that your money decisions aren’t just about numbers – they’re deeply personal. I believe that:
- Your money should work as hard as you do. You’ve earned it; now let’s make it grow.
- Your money personality matters. Whether you’re a decisive Director, a fun-loving Socialiser, an analytical Thinker, or a caring Supporter, your investing strategy should match who you are.
- Investing isn’t just for the wealthy. You can start small and grow steadily.
- Fear shouldn’t hold you back. With the right knowledge, investing becomes less daunting and more empowering.
- Your money should work for you, not the other way around. Your financial strategy should support the life you want to live.